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The Tools I Use to Run My Travel Blog
Wondering what it takes to run a professional travel blog?
I make a full-time income from running multiple blogs, including Wander Her Way.
I absolutely love being a travel blogger and it’s an amazing feeling to be able to earn money writing about a topic that I’m passionate about.
And the great thing about blogging is that the costs of running your business are pretty low.
Here’s a look at all the tools (free and paid) I use to run my travel blog.
Bluehost: I personally use and recommend Bluehost for all bloggers. I run multiple blogs through Bluehost and have never had any issues with them. Their customer service is great, and they have helped me out many times (including twice when I literally broke/deleted my website.)
Web hosting is something you need if you want to start a professional travel blog.
Bluehost also has the most affordable web hosting plans out there, with one year of hosting costing just $71 (and even less if you pay for the 24 month or 36 month plan.) And when you start your blog with Bluehost they will provide your .com domain name for FREE the first year (a $15-$20 value.)
You can follow my step-by-step guide to starting a travel blog which contains detailed instructions for how to set up your blog using Bluehost. (It’s extremely easy, I promise!)
17th Avenue Designs: I purchased a WordPress theme from 17th Avenue Designs and I love the way it looks! I am using their Vivienne Theme, which is a popular choice. I have discovered quite a few other bloggers that use this same theme, and it’s a great option for travel bloggers.
Some of my other favorite WordPress theme designers are:
I have worked with all of these theme designers before and they have great options for travel bloggers! Especially if you are looking for a pretty, feminine WordPress theme.
WordPress themes aren’t too expensive and typically cost between $50 to $75.
While purchasing a premium WordPress theme for your travel blog is not an absolute must, it’s a great investment and I highly recommend it. Having a premium theme gives you access to more customization options compared to a free theme, along with customer support in case you have any questions. It also looks a lot more professional compared to a free theme.
ConvertKit: This is the email marketing platform I use for all my blogs. Having an email list is not necessary to be a successful blogger, but I would personally recommend it. Since I use one ConvertKit account for all three of my blogs, I pay over $800 a year for it. However, ConvertKit offers a free plan up to 1,000 subscribers and after that it goes from $29/month.
Pinterest is the ONLY form of social media I use to promote Wander Her Way. Crazy, I know. I tried out other platforms like Instagram, Facebook, and Twitter for my blog, and none of them offered the same return on investment that Pinterest provides.
I spent hours on those three platforms attempting to drive traffic to my blog with very little success. Compare that to Pinterest, where I spend a few minutes a day and drive 20,000+ page views to my blog every month. It’s definitely a platform I think all travel bloggers should focus on more.
Here are the Pinterest tools I use:
Canva: Canva is a FREE graphic design program that I use to create my Pinterest images. Images with text overlay do a lot better on Pinterest and get more clicks than plan photos do. For an example of what I mean, check out my Wander Her Way blog board on Pinterest. I create a variety of Pinterest images for each of my blog posts using Canva.
Pinterest Templates: I am not an amazing graphic designer by nature, so I love using these templates from Fallon Travels. They are editable with Canva and designed specifically with travel bloggers in mind (and created by another travel blogger!) I have been able to quickly create hundreds of gorgeous Pinterest images for my blog posts using these templates!
There are many awesome Facebook groups out there specifically for travel bloggers. These are really helpful, especially when you are first starting out. Some groups aim to help you grow your blog, while others exist for support and collaboration opportunities.
Here are my favorite groups for travel bloggers:
- Travel Collab Post Opportunities
- Female Travel Bloggers
- Travel Blogger Link Swap Group
- Link Building + Guest Posts + Collab
- Travel Bloggers Club
- Pinterest Travel Bloggers Club
- Wandering Women Travel Bloggers
Note: Facebook groups can be helpful, but they can also be a huge waste of time if you aren’t careful. I try not to spend more than a few minutes a day aimlessly scrolling through groups.
Online courses can be extremely helpful for travel bloggers. I have taken quite a few online courses that have helped me increase my earnings from my blog.
Here is one of the best courses that is great for travel bloggers:
Travel Blog Prosperity: Not only an online course, this is also a monthly membership group for travel bloggers created by Jessie from Jessie on a Journey. As a member you get access to 30+ trainings and lessons, as well as live coaching calls with Jessie, a weekly VIP Opportunities Newsletter, and a private Member’s Lounge group where you can get answers to all your blogging questions.
How to Start a Travel Blog
Are you ready to start your own travel blog? Here’s a quick step-by-step guide on how to get started!
These are the exact steps I took to start Wander Her Way. You can follow this tutorial and have your own travel blog up and running in less than one hour!
Step 1: Choose a domain name
The first step to starting a travel blog is choosing a name for it. Your blog name will be the first impression that you have on people, so it’s important to pick a good one!
If you need some help coming up with a name for your blog, be sure to read this guide: Travel Blog Names: How to Choose One + Ideas.
To see if the name you want is available, you can use this free domain name checker tool:
Step 2: Get hosting
Once you have chosen a name for your travel blog, you will need to register it and get web hosting.
If you buy your domain name through an outside company, you can expect to pay $15 to $20 for it.
However, if you sign up for web hosting through Bluehost, you can get your domain name for free.
I highly recommend Bluehost for web hosting, and they are the company I (and many other bloggers) use. They have some of the cheapest hosting plans out there, while still having an extremely reliable service and great customer support.
Bluehost has been generous enough to offer readers of Wander Her Way web hosting starting at $3.95 a month (normally $7.99 a month) along with a free domain name.
Here are the detailed steps to set up web hosting with Bluehost:
1. Click the “Get Started” button
2. Select your hosting plan
Which plan to choose: I recommend the basic plan for new bloggers.
I’m personally on the plus plan, but that’s only because I run multiple blogs. Otherwise I would probably choose the basic plan!
3. Put in your domain name
This is where you’ll put in the domain name that you decided on earlier.
What if I haven’t decided on a name yet? If you haven’t decided on a domain name for your travel blog yet, wait a couple minutes and this offer will pop up on your page:
Select this option and you can go ahead and start setting your blog up, then use the free credit to buy your domain name later.
4. Create your account
5. Select your package and pay
Here’s where you’ll select your hosting plan. The 36-month plan is the best deal at $3.95 a month, but you can also pick a 12-month plan at $5.95 a month for an overall lower cost.
What about package extras? You have the options to add on extras like site backups or site security.
I personally don’t recommend any of these, because there are free WordPress plugins you can install that do the same thing (which I’ll cover in the next section of this guide.)
6. Congrats, you’re done!
Once you check out, you’ll be redirected to your Bluehost dashboard. This is where you can log in to your blog for the first time and start setting everything up.
Your blog will be run on the WordPress platform. Bluehost installs WordPress automatically for you, so you don’t have to do anything on your end.
Step 3: Designing your blog
Your blog will come with the default WordPress theme installed. You will definitely want to change this, which means it’s time to pick a theme for your blog!
When it comes to designing your blog, you have a couple of options options. You can hire a web designer, or you can install a theme on your own. I recommend installing a theme on your own because it’s MUCH cheaper and easier.
There are plenty of free themes out there, but I don’t recommend them because they look very plain, don’t have many customization options, and don’t include customer support.
A premium theme is a much better investment and will make your blog stand out from the crowd.
If you need help finding the perfect theme for your travel blog, make sure to check out my list of the 5 Best WordPress Themes for Travel Blogs.
Step 4: Install plugins
WordPress plugins add extra functionality to your blog. There are thousands of plugins out there, but the ones I recommend most for new bloggers are:
- Yoast SEO: Yoast helps you write blog posts that are SEO-friendly. SEO, or search engine optimization, is what gets your blog posts ranked in Google. Yoast will tell you exactly what you need to do for each blog post you write to improve your SEO.
- Akismet: This plug-in filters out spam comments on your blog.
- WordFence Security: Great security plug-in to protect your site.
- MonsterInsights: MonsterInsights lets you view analytics like page views and your most popular posts. You will need to install Google Analytics on your blog first.
- UpdraftPlus: This plug-in makes regular backups of your site so you never lose anything!
- Social Warfare: Add social sharing icons to your blog posts.
All of these plug-ins are 100% free to use.
Step 5: Start posting!
Now all that’s left is to start posting – and that’s where these travel blog post ideas will come in handy if you need some inspiration on what to write about. 🙂
Other Resources for Travel Bloggers
- How to Make Money with a Travel Blog
- 6 Best WordPress Themes for Travel Blogs
- Superstar Blogging Review: Worth It for Travel Bloggers?